Learning targets / competences:
The students
will gain project-based skills for developing new products based on lean
methodology and using five-day design sprint. Focus is on ideation and
evaluation of product concept. Direct, hands-on experience in identifying
target customer, conducting customer insight research, developing unique value
proposition, and testing product concept.
Learning Results:
·
Apply lean product
development concepts and methods
·
Generate and test
insights by conducting customer research
·
Develop a lean product canvas
·
Demonstrate effective participation in teams
·
Apply effective
written and oral communication skillsWritten assignments
Content:
·
Visual briefs
(50%)
·
Presentation
(40%)
·
Written
reflection (10%)
Used Methods:
·
Lecture
·
Written assignments
·
Oral presentation
·
Project- and group-based learning
·
Self-reflection methods
Literature:
·
Knapp, J., Zeratsky, J., &
Kowitz, B. (2016). Sprint: How to solve big problems
and test new ideas in just five days. Simon and
Schuster.
·
Lewrick, M., Link, P., & Leifer,
L. (2020). The design thinking toolbox: A guide to mastering the most
popular and valuable innovation methods. John Wiley
& Sons.
·
Maurya, A. (2022). Running lean.
O'Reilly Media, Inc.
·
Olsen, D. (2015). The lean
product playbook: How to innovate with minimum viable products and rapid
customer feedback. John Wiley & Sons.