Learning outcomes / skills:
This module is designed to develop students’ intercultural
effectiveness in the context of international business strategies, creativity, and
the process, difficulties, and opportunities of managing innovation across
borders. The teaching objectives synthesize the theoretical aspects of
international management with a focus on leadership,
creativity and negotiation to foster individual cross-cultural competencies,
team synergy and corporate competitive advantage. Throughout this module,
students are actively encouraged to develop their own reasoning and
problem-solving skills to address contemporary and future managerial challenges
and responsibilities with informed analysis and innovation. This approach centers
around an understanding of corporate functions embedded in a holistic view of
global business dynamics and the need to think creatively to master future
challenges.
Competence profile:
Professional competence building will include:
·
In-depth
understanding of the influence of culture, particularly in the fields of
leadership and creativity,
·
Critical
understanding of leading theory in cross-cultural management,
·
Insight
into how to work in, build and manage cross-cultural teams,
·
The
skillset to identify, avoid and resolve potential sources of culturally based
misunderstanding and/or conflict in business situations,
·
The
tools to prepare and execute innovation strategies in a cross-cultural context.
Technical competencies will
allow students to:
·
Independently
research and further develop their knowledge of current trends in
cross-cultural management for application in individual business situations,
·
Evaluate and
develop further their own cross-cultural and communication skills for effective
business practice,
·
Demonstrate
practical experience in cross-cultural teamwork,
·
Evaluate,
compare and present cross-cultural business theory and approaches in an academic
and professional context.
Personal and social competencies
in leadership will enable students to:
·
Reflect on and
contribute to international and cross-cultural dialogue and co-operation in and
beyond the business world,
·
Evaluate and
develop their own creativity toolset and communication skills,
·
Understand,
analyse and respond effectively to different leadership styles,
·
Interact
appropriately and effectively in culturally diverse business environments,
·
Share their
knowledge and experience to foster effective cross-cultural interaction among peers
and teams.
Contents:
- Understand the context of
managing innovation across borders. This requires the integration of knowledge
from management, marketing, accounting, and finance courses.
- Understand
the effect that country and regional culture, ethics and law have on the
business practices and resources of global companies.
- Assess
risks and opportunities in terms of economic, social and environmental
forces in resource planning and strategies.
- Determine
how direct investment and economic integration adjust to each other, and
impact on barriers to the flow of knowledge, goods, services and
technology on resources and business functions.
- Examine
internal and external forces that shape international markets, and the
impact of these forces on business.
- Determine
how the choice of business model affects business success and requires
adaptation in response to changes impacting on the business.
- Identify forces impacting on
what global business managers and leaders need to know in uncertain times.
- Understand the importance of IT in successfully managing and leading
international organizations.
-
Understand and adapt direct
and indirect influences of different national cultures on the management of
businesses in various countries.
- Include management
techniques and systems of US/EU organizations and the organizations of other
nationalities.
- Borrowing management
techniques and systems from another culture and the management of cultural
diversity.
Models and Research
Methods:
Content discussion and delivery follows a case-based
research philosophy. Cases will be used to support student learning.
·
Quantitative-empirical methods (comparative –
statistic, mathematic methods, data analyses):
·
In
selected cases qualitative, inductive theory will be used to display the
critical deficits in using (historical) data only.
·
Qualitative-interpretative methods (expert interview,
surveys, standardized inquiry):
·
Current
research findings will be continuously used in class to provide frameworks and
content focus.
Methods of Teaching and Learning:
Prerequisites:
To successfully pass this module you need to have a sound understanding of
business and strategy as well as appropriate English language skills.
The learning outcome will be accomplished through text readings, case
studies, discussions, and presentations. In class activities students will
analyze corporate actions, successes and failures, strategy effectiveness,
profit results, in view of corporate objectives.
The assessment will be through participation and a final
assignment. Assigned readings will be
the responsibility of the student and may not be part of the classroom
lectures. Students are expected to have
read the class text assignments and be prepared to make quality comments during
class discussions.
Self-awareness, reasoned analysis and group participation are key skills
for developing cultural effectiveness. The module seeks to develop team and
communication skills in addition to continual reflection throughout the
semester. The module has a progressive assignment structure and a final
group-based assignment to synergise independent critical thought, skilled and
targeted application of acquired skills and teamwork.
Literature:
Further reading and resources will be listed on Moodle
at the beginning of the course.
SUPPLEMENATARY READING AND MATERIALS
- The Economist, Business Week, The Financial Times, The Wall Street
Journal.
-
Class Handouts, Readings, Journal Articles and other business
publications as announced in class.
-
Students are required to follow Moodle for updates.